Newsroom policies: Why my social influence fell at ABC, and why it's on the rise at Reuters
From the blog entry:
I wish I had the chart to show it, but my Klout score used to be in the upper-60s prior to my eight-month career with the Disney-ABC Television Group (prior to May 2011). It fell sharply to the low-to-mid-50s during my time there, but has steadily increased over the past two weeks that I’ve been with Reuters.
I think the bureaucracy, mixed with stagnant progression on the perception of social media at Disney-ABC, led to a decline in influence by way of my personal brand on Twitter. That was definitely disappointing, as I had hoped it would be perceived as a benefit to the company and the station, not as a disturbance.
5 Notes/ Hide
-
publicinsightjeff liked this
-
dezonline liked this
-
curiousontheroad reblogged this from producermatthew and added:
Matthew “producermatthew” Keys shares his different experiences building his own social media presence while working at...
-
ericiam liked this
-
producermatthew posted this